About Us

Gross Automation ABB PLC Distributor


As a leading global Technology company, ABB energizes the transformation of society and industry to achieve a more productive and sustainable future. ABB pushes the boundaries of technology by connecting software to its electrification, robotics, automation, and motive portfolio to perform at a new level.

ABB is very passionate about creating success.  Innovation has been a key for ABB’s creativity since they were founded more than 130 years ago and takes advantage of electricity. As pioneers in automation and electricity, they address the world’s energy challenges. ABB helps create a prosperous and sustainable future by transforming industries.

ABB is committed to reducing our harmful emissions and preserving natural resources while championing ethical and humane behavior to contribute to better lives for people across the globe.


Since 1990, Gross Automation, LLC has grown to become the premier value-added distributor of best-in-class industrial automation and electrical control components, panels, and systems. As a result, more than 200,000 customers around the world have come to trust our company to provide the parts and components they need to produce their products and run their facilities. In addition, we provide a full offering of 75 different product lines that include motors, drives, fuses, enclosures, switches, relays, controls, sensors, safety signals, terminal blocks, timers, power distribution, connectors, modems, wiring devices, and duct solutions. We also offer engineering services including the design and assembly of electrical control panels in our UL listed panel shop.

Founded by Bob Gross, the team and company have grown through a focus on technical knowledge, engineering experience, and a commitment to personal service. From our facility near Milwaukee, Wisconsin we have become a trusted partner for customers across the nation and around the world. We are the connection between our vendor’s products and the products used to improve the quality of life for millions of people every single day.

Gross Automation helps OEMs, systems integrators, and all types of manufacturers increase their productivity, lower costs and grow profits through proven applications of industrial automation and electrical control technologies.

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